Message Templates

What are message templates?

Message templates are pre-approved message formats required by Piccaso for business-initiated conversations. They ensure quality and prevent spam.

Creating a template

1. Go to Settings > Templates
2. Click "New Template"
3. Choose a category: Marketing, Utility, or Authentication
4. Write your template with optional variables (e.g., {{1}} for customer name)
5. Submit for Piccaso approval (usually takes 24-48 hours)

Template variables

Use placeholders to personalize messages:

• {{1}} - Customer name
• {{2}} - Order number
• {{3}} - Custom value

Approval tips

• Be clear and specific about the message purpose
• Avoid promotional language in Utility templates
• Include opt-out instructions for Marketing templates